AI‑Driven Digital Marketing Mastery Course
Future‑Ready | AI‑Powered | Job‑Focused (2026)
Learn Digital Marketing with Artificial Intelligence, live tools, real campaigns and practical projects — designed for students, job‑seekers, working professionals & entrepreneurs.
- Professional Intensive Program
- Classroom + Practical Training (Borivali West)
- Morning, Evening & Sunday Batches Available
- Small Batch Size: Max 13 Students Only
4 Month
Duration
Live Project + AI Tools
Placement and Career Support
Assurance
Languages
English | Hindi
Certificate in Alignment with
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- Google Digital Marketing & Google Ads Certifications
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- Meta (Facebook & Instagram) Ads Certifications
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- HubSpot Content & Inbound Marketing Certifications
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- SEMrush SEO Certifications
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- HITMI Course Completion Certificate
What is Digital Marketing & Why AI Matters Today?
Digital Marketing is the practice of promoting brands, products and services using online platforms such as Google, social media, websites, email and paid advertising.
In 2026, Artificial Intelligence has transformed digital marketing — from keyword research and ad creation to audience targeting, automation and performance optimization.
This course trains you to work like a modern digital marketer, using AI tools that companies and agencies already use.
Why HITMI’s AI‑Driven Digital Marketing Course?
Most institutes focus on theory or outdated tools. HITMI focuses on real skills that generate jobs, freelancing income and business growth.
What makes this course different:
- AI‑Driven Marketing Tools & Automation
- Live Projects & Portfolio Development
- Strong Focus on Google Ads & Meta Ads
- Certification Exam Preparation (Google, Meta, HubSpot, SEMrush) **
- Small Batch Personal Attention (Max 13 Students)
- Placement Assistance & Freelancing Guidance
Course Snapshot
Course Name
AI‑Driven Digital Marketing Mastery Course
Total Duration
4 month (Intensive Professional Training)
Classroom + Practical + AI Tools
Batch Size
Maximum 13 Students
Fees
₹35,000 (incl.all taxes)
EMI / Installment Support
Eligibility
12th Pass / Graduate / Working Professional / Entrepreneur
Batch Timings
We offer multiple batch options so that college students, working professionals and job‑seekers can learn comfortably.
Morning Batch
7:00 AM – 9:00 AM
Evening Batch – Slot 1
5:00 PM – 7:00 PM
Evening Batch – Slot 2
7:00 PM – 9:00 PM
Sunday Special Batch
10:00 AM – 5:00 PM
Limited seats per batch for personal mentoring
for Course Admissions!
( Submit your details below )
Detailed Course Curriculum (Module‑Wise)
MODULE 1: DIGITAL MARKETING, AI & INDUSTRY FOUNDATIONS
Sub-Modules:
- Introduction to Digital Marketing
- Traditional vs Digital Marketing
- Digital Marketing Ecosystem (2026 Perspective)
- Scope & Career Opportunities in Digital Marketing
- Digital Consumer Behaviour
- Buyer Persona Creation
- Customer Journey Mapping
- Introduction to Artificial Intelligence in Marketing
- Role of AI in Modern Marketing
- Responsible AI Usage & Ethics
- Data Privacy, Platform Policies & Compliance
- Overview of Industry Certifications (Google, Meta, HubSpot, SEMrush)
🎯 Outcome: Strong foundation, industry awareness & ethical readiness
MODULE 2: MARKET RESEARCH, STRATEGY & AI PLANNING
Sub-Modules:
- Market & Competitor Research Techniques
- Audience Segmentation & Targeting
- Consumer Psychology & Buying Intent
- Keyword Research & Funnel Mapping
- AI Tools for Research (ChatGPT, Gemini, Perplexity)
- AI-Based Campaign & Marketing Strategy Planning
🎯 Outcome: Strategic and certification-aligned thinking
MODULE 3: WEBSITE, LANDING PAGES, UX & CONVERSION TRACKING
Sub-Modules:
- What is a Website & Types of Websites
- Domain, Hosting & Website Structure
- CMS Overview (WordPress)
- Website UI/UX Basics
- High-Converting Landing Page Structure
- CTA Psychology & Conversion Rate Optimization (CRO)
- Google Analytics 4 (GA4) Setup & Interface
- Google Tag Manager (GTM) Basics
- Event & Conversion Tracking
- UTM Parameters & Campaign Tracking
- Looker Studio (Google Data Studio) Dashboards
- AI Tools for UX & CRO Optimization
🎯 Outcome: Ability to build, track & measure digital performance
MODULE 4: SEO & AI-POWERED SEARCH STRATEGY
Sub-Modules:
- How Search Engines Work
- Keyword Research & Search Intent
- On-Page SEO Optimization
- Technical SEO Fundamentals
- AI-Assisted Content Optimization
- Off-Page SEO & Link Building
- Website Speed & Mobile Optimization
- Local SEO & Google Business Profile
- Google Search Console Setup & Usage
- SEO Performance Tracking & Reporting
🎯 Outcome: Long-term organic traffic & lead generation expertise
MODULE 5: MODULE 5: PERFORMANCE MARKETING – GOOGLE ADS
Sub-Modules:
- Introduction to Performance Marketing
- Google Ads Ecosystem & Account Structure
- Search Ads Campaign Setup
- Display Ads & YouTube Ads
- Performance Max Campaigns
- Keyword Planning & Match Types
- Conversion Tracking & Optimization
- Remarketing Campaigns
- Budgeting, Bidding & A/B Testing
- ROI & ROAS Optimization
- Google Ads Policy Compliance
- Certification-Oriented Practice & Case Studies
🎯 Outcome: Job-ready paid ads specialist
MODULE 6: SOCIAL MEDIA MARKETING (ORGANIC + AI)
Sub-Modules:
- Social Media Marketing Overview
- Platform Selection Strategy
- Content Strategy & Content Calendar
- Instagram Organic Growth Strategy
- Facebook Page & Community Management
- LinkedIn Marketing (Personal & Company Pages)
- Snapchat Marketing Overview
- Short-Form Video, Reels & Shorts Strategy (Advanced)
- AI-Based Content Calendar Creation
- Community Engagement & Growth
- Influencer Marketing Fundamentals
- Social Media Analytics & Insights
🎯 Outcome: Brand building & audience growth skills
MODULE 7: META ADS – FACEBOOK & INSTAGRAM ADVERTISING
Sub-Modules:
- Meta Business Manager Setup
- Campaign Objectives & Funnel Strategy
- Audience Targeting (Custom & Lookalike)
- Meta Pixel & Conversion API (CAPI) Basics
- Ad Creatives & Copywriting
- Budgeting, Scaling & Optimization
- Retargeting Strategies
- AI-Driven Ad Optimization
- Meta Ads Policy Compliance
- Certification-Oriented Practice & MCQs
🎯 Outcome: High-confidence Meta Ads professional
MODULE 8: GRAPHIC DESIGN FOR DIGITAL MARKETING (AI-ASSISTED) (Integrated Across Course – Dedicated Practical Focus)
Sub-Modules:
- Role of Creatives in Digital Marketing
- Types of Digital Creatives (Ads, Posts, Banners, Thumbnails)
- Design Principles for Marketers:
- Color Psychology
- Typography Basics
- Visual Hierarchy
- Branding Consistency
- Canva for Digital Marketers (Advanced Practical):
- Social Media Creatives
- Google Ads Banners
- Meta Ads Creatives
- YouTube Thumbnails
- AI-Based Creative Tools:
- AI Image Generation
- Background Removal
- Creative Variations using AI
- Copy + Creative Alignment (Ad Psychology)
- Creative Testing & Optimization (A/B Testing Basics)
🎯 Outcome: Students can design their own high-converting creatives confidently
MODULE 9: CONTENT MARKETING & AI COPYWRITING
Sub-Modules:
- Content Marketing Fundamentals
- Blog, Video & Social Content Strategy
- SEO Content Writing
- AI Copywriting Tools & Prompt Engineering
- Content Distribution Channels
- Content Performance Analysis
🎯 Outcome: Content creation + strategy mastery
MODULE 10: EMAIL, WHATSAPP, CRM & MARKETING AUTOMATION
Sub-Modules:
- Email Marketing Fundamentals
- Email Campaign Creation
- Automation Workflows
- List Segmentation & Personalization
- WhatsApp Marketing Overview
- Lead Nurturing Strategy
- CRM Introduction
- Lead & Customer Lifecycle Management
- AI-Assisted Automation & Personalization
🎯 Outcome: Retention, automation & CRM expertise
MODULE 11: ANALYTICS, E-COMMERCE & GROWTH MARKETING
Sub-Modules:
- Understanding Marketing KPIs
- GA4 Advanced Reports
- Funnel & Conversion Analysis
- Campaign Performance Evaluation
- Looker Studio Reporting
- ROI & ROAS Calculation
- AI-Based Performance Insights
- E-Commerce Fundamentals
- Product Page & Checkout Optimization
- Affiliate Marketing Models
- Influencer Campaigns for E-Commerce
- Local Business Digital Marketing Playbooks
(Clinics, Education, Real Estate, Retail)
🎯 Outcome: Data-driven growth marketer
MODULE 12: FREELANCING, LIVE PROJECTS & PLACEMENT READINESS
Sub-Modules:
- Introduction to Freelancing
- Freelancing Platforms (Fiverr, Upwork, etc.)
- Profile Creation & Positioning
- Proposal Writing & Pricing Models
- Client Onboarding & Retention
- Agency Business Model Overview
- Live Project Execution
- Real-World Case Studies
- Portfolio Development (Projects + Results)
- Resume Preparation
- LinkedIn Profile Optimization
- AI-Based Mock Interviews
- Certification Exam Orientation & Mock Tests
- Internship / Live Project Certificate
- Placement Assistance Guidance
🎯 Outcome: Job-ready, freelance-ready & confidence-ready professional
Tools You Will Work With (Hands‑On Training)
Students will gain practical exposure to industry‑standard digital marketing & AI tools, including:
Digital Marketing Tools Covered
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- Google Digital Marketing & Google Ads Certifications
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AI Tools you will master
Certifications & Career Advantage
This course prepares students for industry‑recognized certification exams, including:
Google Digital Marketing & Google Ads Certifications
Meta (Facebook & Instagram) Ads Certifications
HubSpot Content & Inbound Marketing Certifications
SEMrush SEO Certifications
HITMI Course Completion Certificate
Internship / Live Project Certificate
Career Opportunities After This Course
- Digital Marketing Executive
- Performance Marketing Specialist
- SEO Executive
- Social Media Manager
- Content & AI Marketing Executive
- Freelance Digital Marketer
- Agency Executive
- Placement Assistance
- Interview Preparation & Career Guidance
Our Placement Partners
Student Testimonials
Frequently Asked Questions (FAQs)
1. Is this course suitable for beginners?Is this course suitable for beginners?
Yes. This course is designed for beginners as well as those with basic knowledge. We start from fundamentals and gradually move to advanced AI-driven digital marketing concepts.
2. Is this a classroom or online course?
This is a classroom-based course conducted at our Borivali West institute, with hands-on practical training using live tools and real campaigns.
3. How long is the course and what is the duration?
The course duration is 4 months, designed as an intensive professional program with regular classes and practical sessions.
4. Can I do this course along with college or a job?
Yes. We offer morning, evening and Sunday batches to accommodate college students, working professionals and job-seekers.
5. Will I get practical experience on real tools and projects?
Yes. Students work on live digital marketing tools, AI platforms, real-world projects and case studies during the course.
6. What kind of career opportunities can I expect after this course?
You can pursue roles such as Digital Marketing Executive, Performance Marketer, SEO Executive, Social Media Manager, or work as a freelancer or business owner.
7. Do you provide placement assistance?
Yes. We provide placement assistance, interview preparation, resume support and freelancing guidance. Final placement depends on individual performance and effort.
8. What is the batch size?
We maintain small batches with a maximum of 13 students to ensure personal attention and effective mentoring.
9. What is the course fee and are instalments available?
The course fee is ₹35,000 (inclusive of all taxes). Installment options are available—details can be discussed during counselling.
10. How can I enroll for this course?
You can book free counselling, fill out the enquiry form on this page, WhatsApp us, or call directly for admission guidance.
Admissions Open – Limited Seats Per Batch
Start your journey as an AI-Driven Digital Marketer with classroom training, live tools and real campaign experience.
We accept limited students per batch (Max 13) to ensure personal mentoring and practical learning.
📍 Location: Borivali West, Mumbai
⏳ Duration: 4 Months | Mode: Classroom + Practical
💼 Career Support: Jobs | Freelancing | Business Growth
